
If you’re a Shiba owner or looking to get one, then you’re probably familiar with this doge meme which has been circling the internet since 2010 after Atsuko Sato, a kindergarten teacher, posted photos of her pet dog Kabosu, a Shiba Inu, on her blog. The peculiar sideway glance first became popular on Reddit after it was submitted with the title “LMBO LOOK @ THIS FUKKIN DOGE,” which received 266 upvotes, 218 points overall and 48 comments before being archived. It was in 2013 when Kabosu exploded as the internet’s doge meme.
But he is not the only popular Shiba. In 2008, Shiba pups named Autumn, Ayumi, Amaya, Aki, Akoni, and Ando became internet stars after their anonymous handlers “Mr. Feet” and “Mrs. Shoes” posted a livestream of these cute dogs to monitor their actions. The video has amassed over a million viewers around the world. And in the following 6 weeks, fans continued to watch them and the total watchtime amounted to over 391 years! The dogs made the Today Show and have introduced the breed to an international audience.
There are also the Instagram-famous “doges” like Japan-based Shiba Inu, Maru Taro, who has now over 2.5 million followers (thanks to its squinty-eyed grin) and New York shiba Bodhi who is always dressed in fine costume with bow ties, blazers, and scarves dubbing him as the “Menswear Dog”.
Holiday outfits and toys can be genuine fun for a Shiba Inu, but the breed is opinionated, so the winners are the pieces that are comfortable, safe, and quick to put on, plus toys that actually work a smart, high energy dog. Many Shibas tolerate a scarf or a loose cape far better than a full costume, and most would rather solve a puzzle feeder than pose for photos. Buy for your specific dog's patience, keep every session short and supervised, and never force a Shiba that clearly hates being dressed. Cute is only cute if the dog is comfortable and safe.
The short version, in four parts:
- Comfort over costume. A soft scarf, bandana, or loose cape beats a tight full body outfit for most Shibas.
- Safety first. Skip anything with small parts, tight straps, or pieces a dog can chew off and swallow.
- Supervise every session. Outfits go on for photos and come off, never for long stretches unwatched.
- Toys should work the mind. Puzzle feeders and durable interactive toys burn a Shiba's energy better than a plush that lasts an afternoon.
Dress Up: Cute Holiday Outfits
Holidays are times to be jolly and now that we’re fast approaching Christmas, it’s time to take out those Christmas outfits and Ho Ho Ho away!
First on the list is definitely the scarf. While it may look a bit bland, it’s actually a very popular Shiba Inu outfit thanks to Suki, a Shiba Inu who lives with San Francisco-based photographer Jonathan Fleming, and is dubbed as the “scarfed Shiba Inu meme”.

We can never go wrong with a Santa Hat which suits Shibas perfectly! Basically because they’re just too cute, anything they wear is also cute. Look at how adorable it is!

Another favorite Christmas character aside from Santa Claus who gives all the good kids gifts (or maybe not for Shibas because they can be pretty mischievous and playful at times, to a fault) is Santa’s reindeer. A simple reindeer headband can definitely switch up the mood. Look how perfectly camouflaged it is… Is it a Shiba Inu or Santa’s reindeer? I guess we’ll never know.

Or try out this really cute Christmas cape that can be easily worn. This definitely racks up cuteness points for them!

Or simply dress them with any green and/or red colored costume theme and they would fit right in to the holiday season. Just like this one.

There are many other cute holiday outfits that you can try with your Shiba Inu just like during Halloween where outfit ideas are endless especially when you’re a very creative dog owner. Here are some photo inspirations that you might want to try for your next trick-or-treating session. (Make sure to bring them because we’re sure that with their irresistible cuteness, no one can say no to them!)
Playtime: Toys you should buy for your shiba

Not all toys are made equal and what works for other breeds like a Lhasa Apso, a Jack Russell Terrier, or a Great Dane might not be the same ones that you energetic and highly interactive Shiba Inu need. It is very important that you are aware of what kind of toy you should buy for your dog because it’s one important aspect of their growth especially for pups.
Toys function first, as a stimulating and engaging material that keeps your pup’s mind healthy. That is, Shibas are characteristically smart and toys like these help keep their minds active.
Second, Shiba Inus are very energetic like a 3 year old kid that won’t be satisfied with just minutes of play. That amount of energy needs to be translated into healthy playtime using interactive toys so that these energy would not pent up and translate into negative behaviors like aggression, separation anxiety, and general mischief.
These interactive toys are best if they’re squeaky (dogs generally love noisy items rather than quiet ones), soft, and can be easily manipulated with their mouth. That being said, it’s also equally important to purchase toys that are durable and safe.
What toys would we recommend?
For smart Shiba Inus, a Dog Casino interactive game would suit them very well. The mechanism of the toy is that to get the treats out, the dog has to pull out the bone “keys” and unlock the treat drawers. This might look easy but this game is not for all dogs. Additionally, these games also come in different levels. Make sure that you know which level you dog is at to give him/her the right level since a challenging puzzle piece for a beginner Shiba (or impatient at that as well) may not end well.
This is just one type of Thinker Toy and there are many other different kinds that you can choose from in the market.

Fetch toys are good interactive toys that can definitely spend the overwhelming energy of a Shiba Inu. One thing that owners should note when playing fetch with Shiba Inus is that they should do it in a safe space. Shiba Inus can be easily distracted by other things and may end up running off and chasing something else instead of the toy.

Lastly, there are spiky ball core toys that are a combination of both thinker and interactive toys. This particular toy has a plushie outside which Shiba Inus can rip apart and entertain them for a few hours. The plush toy is fitted with another ball inside – a spiky core ball – that can get the fun more going. This toy does not only keep your Shiba Inu for a few hours but it also efficiently stimulates and engages its mind and exercises its body! Perfect!

How to choose outfits and toys a Shiba will actually tolerate
After placing 250+ Shibas since 2019, we have dressed up a lot of them, or tried to. The breed has firm opinions, so here is how we tell owners to shop so both the dog and the photos come out happy.
- Read your dog before you buy an outfit. Some Shibas shrug into a costume, many freeze, tuck their ears, and refuse to move. Start with a loose scarf or bandana and watch the reaction. If your dog hates it, respect that. A miserable, stiff dog does not make a cute photo, and forcing it teaches your Shiba to dread the camera.
- Prioritize comfort and easy on and off. Favor soft fabric, an adjustable neck, and nothing that pinches the legs or restricts the shoulders. A Shiba tolerates a quick photo far better than a tight outfit it has to wear through a whole party. Get the shot, then take it off.
- Check for choking and tangle hazards. Bells, buttons, googly eyes, and dangling trim are exactly what a bored Shiba chews off and swallows. Avoid small parts, and never leave a costumed dog unsupervised, since straps can snag and elastic can constrict.
- Buy toys that work the mind. This breed is smart and restless, so the best toys make the dog think. Puzzle feeders and treat dispensing games tire a Shiba more than any squeaky plush. Match the puzzle level to your dog, because a Shiba that gets frustrated will quit or destroy it.
- Demand real durability. Shibas are enthusiastic shredders. A Shiba we boarded gutted a plush toy in one afternoon and started eyeing the stuffing, so we moved him to tougher rubber toys and supervised the plush ones. Buy durable, inspect often, and toss anything coming apart at the seams.
Toys are not just fun, they are how you burn the energy this breed carries. Our guide to handling a high energy Shiba Inu covers the wider routine, and if you want treats for those puzzle feeders, see the best treats for Shiba Inus.
What we have seen hold up
Across hundreds of Shibas since 2019, the pattern with outfits is consistent: less is more. Scarves, bandanas, and loose capes get worn happily, while full body costumes and hats end up on the floor within minutes for most dogs. With toys, the durable interactive kind earns its keep and the fragile plush kind becomes confetti. What worked: rubber treat toys, sturdy puzzle feeders, and soft accessories for quick photos. What did not: costumes with straps and small parts, and thin plush that a determined Shiba dismantled and tried to eat.
The breed traits explain all of it. Shibas are independent and dislike being controlled, so many resent clothing on principle. They are also strong chewers with a high prey drive, which makes flimsy toys a swallowing risk and makes durable, mind engaging toys the better spend. Lean into enrichment over dress up, and your Shiba will be happier for it.
When dogs board with us, we use puzzle toys and structured play to keep smart, restless Shibas occupied, which prevents the boredom behaviors this breed is prone to. You can see how that structured enrichment works on our training page.
Related questions
Do Shiba Inus like wearing costumes?
It depends entirely on the dog, and many do not. Shibas are independent and often dislike being restrained, so a full costume can stress them. Most tolerate a loose scarf, bandana, or cape for a quick photo far better than a fitted outfit worn for hours. Watch your dog's body language, keep it brief, and never force a Shiba that clearly wants it off.
What toys are best for a Shiba Inu?
Durable, mind engaging toys suit this breed best. Puzzle feeders, treat dispensing games, and tough rubber toys work a Shiba's smart, restless brain and burn energy that would otherwise turn into mischief. Match puzzle difficulty to your dog to avoid frustration, and choose sturdy construction, since Shibas shred flimsy plush quickly and can swallow the pieces.
Are holiday outfits safe for dogs?
They can be, with supervision and the right pieces. Avoid outfits with small parts, tight straps, or dangling trim a dog can chew off and swallow. Put costumes on only for supervised photos, never for long unwatched stretches, and remove anything that restricts movement or breathing. If your dog panics, stop, since no photo is worth stressing your Shiba.
What to read next
For seasonal dress up ideas, see our Halloween costumes for your Shiba Inu, and channel that energy with handling a high energy Shiba Inu. Stock the puzzle feeders using the best treats for Shiba Inus, and for structured play and behavior help, explore our training service.
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